Glee
One of the world's most talked about shows was moving to Sky 1 and we were tasked to showcase this through a 360 cross-media campaign. The launch integrated online, live, social and regional Glee event activity. We worked with Twitter to make Glee the first ever advertising campaign to launch with promoted trends in the uk garnering over 20,000 followers. The website, with it's social aggregator and video hub received over a million unique views making it the most viewed sky website ever. Our integrated campaign was so successful it won the Promax UK Gold award for ‘Best Cross-Media’ Campaign.
Creative Lead, UI & Visual Designer
BSkyB, Sky Creative Digital
BSkyB, Sky Creative Digital
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A digital newspaper with
a twist
A digital newspaper with
a twist
The Inquisitor
Sky wanted to promote one of the anticipated shows at the time - Dracula. To do this we created a digital newspaper, 'The Inquisitor' a,' newspaper which was actually featured within the show itself. This responsive rich and engaging experience allowed users to immerse themselves in the stories, quirky ads, galleries and editorial written and presented in a victorian style. We sourced writers and bloggers from online communities of Bram Stoker fans to be in keeping with 19th century, eccentric journalism style of that era. Users could enjoy watching the latest video clips and share content via social media.
Creative Lead & Senior Designer
BSkyB
BSkyB
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A wealth of entertainment
A wealth of entertainment
Sky Digital legacy projects
During my time at Sky I Created the first interactive TV service for the Disney Channel on Sky and designed revenue generating interactive TV micro-sites for high profile brands such as National Geographic, NHS, Nissan and Panasonic. I created numerous stand alone interactive sites and rich media campaigns for TV channels Sky Movies and Sky Living, including Teen Wolf and Fantastic Four, which won the Revolution award for 'Best Use of Interactive TV'.
Creative Lead & Senior Designer
BSkyB
BSkyB
